Social Media Investigated - Bounce Forward

Social Media Investigated

Skills Young People Need to Thrive

Social media is a normal part of young peoples’ lives and the way of the world. It can be the cause of emotional distress and worry and it’s also an amazing avenue for opportunities. So young people need to learn early about the blurring of boundaries so they can navigate it in a way that is helpful and useful. Social Media Investigated training is now available on-line and will prepare staff to teach fourteen lessons that help young people navigate and make the most of the complex social media world.

If you have completed Teach Resilience you can receive Social Media Investigated and the recorded CPD webinar to watch on-demand. Please contact us to find out more.


Social Media Investigated Lessons 

Social Media Investigated is a series of 14 lessons designed to build media literacy and resilience in the way young people understand and engage with different forms of media, including social media.

The teaching and learning materials will be delivered electronically – ready for use in the classroom, along with a recorded webinar to help prepare you to teach the lessons.

Click each lesson to reveal the learning outcomes.

Social Media Investigated brings together 2 elements, Media Navigator and Media Influences

Media Navigator, is designed for young people aged 10-12 

  • 1) Introduction to Media Literacy and Social Media

    • Define media literacy.
    • Explain media literacy concepts.
    • Identify text and subtext in media examples.
    • Recognise the characteristics of social media versus traditional media.
  • 2) Fantasy and Reality

    • Define and recognise characteristics of reality television.
    • Identify the difference between reality and fantasy in various types of media.
    • See the untold stories when watching reality television.
    • Define and understand what it means to set a boundary in relation to on-line.
  • 3) Advantages and Disadvantages of Social Media and Setting Boundaries

    • Identify the advantages and disadvantages of social media.
    • Share experiences and stories of boundary setting or boundary crossing online.
    • Understand the impact of social media activity on future goals and aspirations.
  • 4) Benefits of Social Media

    • Explore the positives of using social media and how it impacts how we receive, alter, and share information.
    • Create personal guidelines for using social media in a positive way.
    • Discuss how media can be used to build community, find support, and decrease isolation in their lives.
  • 5) Creating Identity Maps

    • Describe my online identity and how I want to be thought of by others online.
    • Create a map connecting my current identity to future goals.
    • Describe this to other people.
  • 6) Presenting Social Media Identity Maps

    • Communicate how social media forms part of my identity now and in the future.
    • Identify that other students have different ideas and identities and use social media in different ways.
    • Explain how my online identity may influence my future.

Media Influences, is designed for young people aged 12-14

  • 1) Introduction to Media Literacy and Social Media

    • Recap media literacy and the difference between text and subtext
    • Accurately identify at least three techniques of persuasion in a media
    • Differentiate between persuasion and manipulation
  • 2) Media and Gender Constructions 

    • Discuss the stereotypes applied to girls and women and boys and men in society
    • Identify the gender constructs in media examples
    • Examine how ideas about gender identity affect lives
    • Understand the subtext and untold stories behind media messages regarding sex and sexuality
  • 3) Media and Body Image

    • Identify target marketing tactics to various groups
    • Begin to understand the intersection of gender, age, and body size
    • Understand body-shaming messages and how to counter these negative messages by being body positive
  • 4) Media, Health, and Food Marketing

    • Compare the marketing of a product with its actual nutritional value.
    • Learn to examine which foods are targeted to specific groups of people.
    • Consider a healthy balanced lifestyle.
    • Identify healthier options for them and their families.
  • 5) Media, Health, and the Marketing of Addiction

    • Contrast the ideas about a product with real facts about how the product can impact one’s health
    • Understand the connection between marketing of certain products and gambling addiction
  • 6) Media and Decision Making

    • Reflect on their decision-making process.
    • Analyse the ways in we are targeted by media and evaluate how media impact thoughts, beliefs, and decisions.
    • Explore ways to take control of the messages that shape decision making.
  • 7) Creating Media

    • Define what a counter advert is.
    • Deconstruct and discuss sample counter adverts.
    • Create a counter advert.
  • 8) Presenting Your Media 

    • Share the ideas behind your counter advert messages and the messages created by the other students.
    • Practice giving a presentation using visual media.

Driving more helpful and less harmful use of technology 

Given the HUGE presence that technology (and particularly mobile phones) play in all our lives, we have to help young people understand and question the impact these tools can play in our everyday activity. For those passionate about driving more helpful and less harmful behaviours, Bounce Forward would urge you watch The Social Dilemma (on Netflix), and join the movement for Humane Technology

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“Everyday interactions within social mediums are the norm for our students. Some manage the environments well, while others struggle. Considering both the benefits and drawbacks in a way that engages young people is well overdue.”

Matthew Job 

Dormers Wells High School